Relationships Matter

Based on ten years of extensive research and interviews with thousands of top sales performers in a variety of industries, Silver Bullet Selling reveals the secrets all great sales professionals have in common. It's not what you say that determines your success in sales; it?s how you execute the sales process to create a unique buying experience for customers. This book shows you how to apply the silver bullet selling method to launch your sales through the roof. Read it, and fire away at the competition.

User Reviews about Silver Bullet Selling: Six Critical Steps to Opening More Relationships and Closing More Sales

Silver Bullet Selling is filled with humorous stories about the author in his sales roles. The tips he gives squarely hit the mark. I have used several and they work exceptionally well. Many real world ideas, especially the one regarding a credibility statement. I highly recommend this book to salespeople who are interested in going to the next level. -- One of the Best Sales Books I've Read

I've been in sales since 1945. I started my career selling Eskimo Pies during the waning days of World War II and retired as the Founder and CEO of August Silk in 2005. In all of my various positions, I have always been intimately involved in building my sales teams. I have taken dozens of sales courses and read hundreds of sales books. After 60 years I consider myself the consummate sales professional. When I picked up Silver Bullet Selling, I could not put it down. In it I found all of the insights, all of the practical advice, all of the relationship-building nuggets that I learned through my 60 years in business. Silver Bullet Selling is the ultimate primer on selling. The book is a timeless sales bible. I just wish I could have read it as a younger man because it would've helped me be a lot more successful a lot earlier in my career.

-- fascinating

I think I have found the Holy Grail of personal sales training by written word.

If you sell ANYTHING , this book will take you by the hand much like a 4 year old and walk you through each step by step on approaching a prospect to the final close all in a "paint-by-numbers" action. (Not to make it sound cheap)
In reality, the authors give you the playbook with the best plays to win but it will be up to you to (rehearse, memorize your "tailored product" sequence and just plain practice and practice until the material becomes part of your DNA.

If you can really commit yourself to what this book teaches, then it will be priceless to you, otherwise don't waste your money as the book is full of "aha" moments and can be very interesting.

I own about 60-70 sales books and this is in my top 5 along with these other titles

The inner game of selling
The best damn sales book
question based selling
and
Perfect selling

I gotta say that "Silver Bullet" is in the top 2 with "the inner game of selling" being my favorite -- Finally a great sales book

I recommend this book to all sales people and sales managers. If you have been through a similar training program like I have, you will find this book to give you the missing ingredients to become successful as a sales person. I could not put the book down, wanting to know what was next and how I can implement the various processes now. After reading Silver Bullet Selling you will find yourself keeping it on your desk as a reference guide. Great job G.A.! -- The Missing Ingredient

I was very pleased with this book as it gives insightful and informative tips that are essential for any business people looking to grow their business. These proven strategies work! -- Definitely a "Must Have" for your Marketing strategy